NEUROMARKETING ACADEMY, EMOTIONS AT THE HEART OF YOUR BUSINESS As announced, the digital event of the Neuromarketing Academy will be held on 3, 4 and 5 May and will offer entrepreneurs, professionals, marketers and business managers the opportunity to participate at a full immersion in the world of neuromarketing, in order to find solutions to...
When mirror neurons meet marketing, Neuromarketing is born In this article we want to examine in greater depth a topic which we have already mentioned in the last blog. We’re going to get a closer look at mirror neurons and try to understand how these work and how they are applied in neuromarketing. Let’s start...
Neuromarketing for E-commerce has quickly taken off in recent years and has found plenty of converts It has become essential to craft marketing strategies that incorporate some psychological features into it and there are some important techniques to keep in mind to boost sales. According to a BSIE (Business School of Innovation and Entrepreneurship) study,...